You have probably heard of seo reseller programs and maybe even wondered if they are right for you and if it is a field worth getting into. Well, it may be time to stop just wondering and find out for sure what the seo reseller programs are all about and if it is a worthwhile venture for you. You may find that the seo reseller programs can be quite lucrative if you choose the seo company carefully and approach the program in the correct manner.
First, we will start with a quick overview of what seo reseller programs are in case you are not familiar. Seo reseller programs are just what their name implies, a person contracts with a seo company to buy seo services for their clients and then resells the seo to their clients at a rate determined by them. It is as simple and easy as that. What seo reseller programs do is allow the small businessperson to offer high quality seo services to their clients without having to hire their own in house seo staff.
The best thing about the programs is that you do not have to know very much about seo itself to be successful at it. All that is required of you is that you have some form of sales ability because you will have to sell your clients on the seo you are buying. Therefore, you have to be able to convince them that they do need the service and yes, they need to buy it from you. If you have the gift of gab, then looking into seo reseller programs further may be something that can work for you. The best way to get into the field is to contact a few of the more reputable seo companies offering seo reseller programs and find out what each individual company offers for what price and decide which program best suits your needs.
The world of online businesses is highly competitive. Everyone is trying to get to that coveted first page on the search engines. A huge percentage of customers going to websites do so by simply going to one of the websites that come up on that first page. This is why search engine optimization is so important. Customers are less likely to find your website if it can’t be found on the first or second page so this makes SEO work absolutely critical. It is also becoming critical to outsource SEO as well. There are some very good reasons to outsource SEO and a number of advantages can be obtained by it. Businesses that outsource seo will absolutely enjoy greater business growth and development. In fact, a business that decides to outsource SEO can end up increasing their profits online, even in a bad economy. The real need however is to outsource SEO services to a company that can accomplish the desired results with the search engines.
Businesses can outsource SEO at very affordable prices so they can stay within the company budget. There are numerous firms online that you can outsource SEO to that will work hard on your behalf to get your business website optimized. This will save the business time and frustrations. The business owner can then devote their time to other things that are also critical for the growth of their business.
When a business decides they would rather outsource SEO rather than trying to do their own search engine optimization they will soon be on their way to experiencing a greater inflow of targeted traffic coming to their website. More targeted traffic translates in to more sales. However, this means they must outsource SEO. What ever money the business spends to outsource SEO will be paid back by all the future sales that the SEO services are going to generate for them.
Search engine optimization must be updated now and then too and this can also take a lot of time. Some companies choose to outsource SEO to the professionals who have been continuing to build their knowledge on the best current SEO techniques. These professionals know exactly what is needed for efficient search engine optimization. Instead of trying to stay up with the newest and most necessary tasks, why not just outsource SEO instead, since it really makes more sense.
Some people might be more interested in learning about a private label SEO because of the name of it itself even if they do not know too much about it beforehand. Private label SEO just sounds very fancy and trustworthy probably because it has the words private label in it. Even if you did not know the meaning of the abbreviation SEO you might be intrigued by the whole phrase when you see it as private label SEO. You can type it in to your search engine to learn more about it by typing in private label SEO and then looking at all of the different options of information that come out of that search. You will probably get a lot of different results and want to edit your search a bit. Instead of typing in private label SEO into your browser you might want to type in a few words at a time. If you separate the phrase into simpler parts you can learn about them separately from the Internet and then put them together yourself. If you cannot put them together yourself because the terms are just too foreign to you then you will want to look up the actual phrase instead. It might be more helpful to look up the whole phrase but it all really depends on what type of a learner you are. If you are passive learner then that will work for you but if you are an active learner then it might help if you look up the individual parts up first and then put them together yourself. This method makes it a little less likely that you will end up forgetting the meaning in the near future. Since you had to make the connection yourself remembering what one of the parts mean might be able to suffice to remember how you connected it to the other words to make sense of it.
For those involved in web design, whether via freelance or a web design company, there is always the ability to add revenue by adding services. The newest addition of SEO companies are those offering SEO reseller programs. This equates to hiring a private company to handle the SEO needs of your web design customers. The bonus to this is that you are earning a commission while the reseller company handles all of the details. There is no need to worry with the hassle of working with different writers and paying them while waiting to be paid from your client. These companies handle the entire process and simply cut a check at the end of the month.
When considering SEO reseller programs it is important to find a reputable company with a positive track record. Investigate their practices, how they handle their business, what types of services are offered and their retail prices. Anything recommended to clients should be examined for quality. You want only the best for your clients. Research the numerous SEO reseller programs so that quality matches up with the increased revenue it will bring you.
Some things to look for in quality SEO reseller programs are what options are offered as the reseller, how the entire SEO ordering and delivery is handled and what your role is in the process. Know if orders will be handled through you or if the company offering SEO reseller programs will deal directly with clients. Most companies will have websites set up that can be linked to your domain. They should handle all of questions or concerns that both you and your clients have. Availability and prompt responses is vital to keep work flowing. Guaranteed satisfaction is important when it comes to dealing with SEO reseller programs and your clients.
Joining any SEO reseller programs can add benefits to clients which will add revenue to your business. Keeping the communication lines open between the SEO company chosen is vital to keeping clients happy. Finding a company to trust that is also reliable is the best way to increase revenue without a huge addition of work involved.
The big trend over the last year for the SEO reseller suppliers (the people who run the SEO reseller programs) has been technology. More and more are offering portals for your customers to log into. The best programs give the reseller a portal that is branded with their logo. This way the customer sees your information when they log in. This is part of a high quality white label SEO program.
But what’s most important is what is inside the technology. A great SEO reseller program will have technology that really supports the search engine optimization effort. They should be showing analytics, charts and graphs that help the end-user understand the work-effort under way. Remember, most people do not really understand search engine optimization. So the mission here is education. And the portal can really help with that effort. Many customers will think that rankings should be nearly instantaneous, just needed a title tag adjustment. Of course we know this to be false, but they will need supporting evidence to help them through this educational process.
As you select the best SEO reseller partner for your business, you should be thinking long and hard about the techn0logy package they offer. Due-diligence will help you see if their “log in” button is just a web version of their monthly report or if it really offers a unique view into the workflow, rankings and traffic of the customers’ website. Don’t go with any technology that doesn’t integrate Google Analytics. And better yet, reach for something that offers self-service analytics so your customer can really get up-close and personal with their data.
Every day new businesses are cropping up on the Internet. However, search engine optimization has not entered the minds of many of these new website owners and the likely hood of these sites being found is bleak. This opens up a great opportunity for White label SEO resellers. If you are already in a business with a customer database, the opportunity is prime. Providing a service that is needed allows for great opportunities.
A business owner can enjoy many benefits by combining White label SEO with their existing business. As a search engine optimization reseller, the business owner retains his private label and his clients. The business owner also sets the pricing arrangement with his clients. The business buys the SEO service at one cost, rebrands it and resells at whatever price he feels is necessary to make a profit.
White label SEO providers offer many incentives to choose their services. Knowing that there are lots of competition, many search engine optimization providers help educate resellers and provide consultations to help the White label SEO reseller close sales. When a business is looking to include search engine optimization as part of their service, finding the best provider is critical. Not only do you want to get the best deal on the cost of search engine optimization, you also need to consider the additional programs and consultations the provider extends.
When choosing an SEO provider, consider everything they offer. Compare White label SEO providers so you can make the best choice. By researching for the best SEO provider, it is easy to tell which provide can help you make the most money. Also look for information in regards to the ease of adding White label SEO to your existing business. Look at what kind of platform the White label SEO provider includes in the cost of their program. Find out what reports are included that allow you and your clients to see how successful the service is working.
A White label SEO reseller service becomes successful when a White label SEO provider, and you, work together to make it successful.
If you are trying to make a little extra money online, you have no doubt explored several different options, and if you are at all aware of the number of schemes and scams found in many of these different options, then you are probably very skeptical of money making methods that present themselves as the newest way to make a buck on the internet. There are paid survey sites that pay you in points rather than cash, and never accumulate enough points to actually be converted into cash; there are advertising sites that set impossibly high withdrawal limits that most website operators will never be able to attain; and there are affiliate marketing programs that pay vanishingly small commissions on even the largest and most profitable (to the company) sales. An SEO reseller program is the newest method to make money online that has become popular in recent years, piggybacking on the recent popularity of search engine optimization, or SEO, as a whole. While I can not say that every SEO reseller program is on the up and up, I can tell you that as a whole, the idea of the SEO reseller program is sound.
An SEO reseller program functions much in the same way than an affiliate marketer program does. Under an affiliate marketer program, you refer customers to a website that sells a product, and earn a commission on any items bought by the customers that you refer to the company selling the goods. Under an SEO reseller program, you also act as a middle man, like you do in an affiliate marketer program; the only difference, really, is that you are referring customers to a company that sells a service rather than a physical good, namely, search engine optimization services such as keyword analysis and link building. Making money with an SEO reseller program is an especially viable option if you already work in an internet business; for example, web designers stand to make quite a bit of money through an SEO reseller program because they have access to a long list of clients who all operate websites, and therefore it is a safe bet that nearly all, if not every single one, of the clients you deal with are interested in search engine optimization services. Most people and companies who operate websites are constantly trying to increase their website’s ranking on the various search engine results pages, so when you work under an SEO reseller program, you can refer your clients to the SEO firm you work for and earn a commission off of any services purchased by the clients you refer.
In the course of your search engine optimization activities, you have probably run into the term “white label SEO” in the past, although you may be unclear as to what the term itself means. Although you may be implementing white label SEO techniques in your everyday work, the driving principles behind these techniques may be unfamiliar to you. It would be a good idea to learn what goes into white label SEO however, since this can have a massive impact on the results you get from your search engine optimization activities.
White label SEO is a term used to refer to SEO methods that strictly conform to guidelines set by the major search engines such as Google. These guidelines are implemented in order to prevent unscrupulous webmasters from taking advantage of existing rules as a means to get a higher ranking on the results pages of the major search engines. Still confused as to what white label Seo is? Perhaps it would be better to explain what it isn’t. The opposite of white label SEO is black label SEO, surprisingly enough, and this involves various methods that mislead the major search engines into giving otherwise unworthy sites a high ranking on their results pages. Among the most commonly used black label techniques are keyword stuffing, which basically involves using as many “popular” keywords as possible to attract the attention of the search engine spiders, whether or not they actually contribute to the content of a page. In this case, white label SEO would entail using keywords only in the context of the body copy of a page. We have only begun to touch on the various aspects of white label SEO but suffice it to say that putting these into practice will be a lot better for your site in the long run.
Here are the top 5 reasons to be an SEO reseller:
1) SEO is a growth industry. If you read any of the stats on the search engine optimization space, or SEM space, you will see a fantastic growth curve in spending. While it may look like there is great competition, the growth in spending is outpacing the competition. That means there is enough for everyone.
2) Doing the SEO yourself is harder than you think. Search engine optimization is much harder than you think. The days of just adjusting a title tag are clearly over. You need a well coordinated on-site and off-site SEO program to really rank any site. This is very hard to do yourself. You should use a professional SEO reseller program for this.
3) Outsourcing SEO makes good business sense. Unless you really really want to develop search engine optimization as a core competency, then the business case will be slanted toward an outsource SEO approach. It just makes sense. Economies of scale, deeper SEO technical knowledge, more focus, are just a few reasons your SEO reseller partner will be better than you at this activity.
4) Using an SEO reseller plan lowers your risk of failure. When you get distracted, you don’t do a good job. And sales and marketing are job 1. When you outsource SEO to a reseller program, you can focus on sales and marketing. This is critical as your company will not survive without great focus. You can always pull search engine optimization fulfillment back in-house later. If you go out of business due to lack of sales, there is no turning back.
5) The technology investment costs are too high. If you want to build a world-class search engine optimization product, you will need to be prepared to make a hefty investment in technology. No, not spammy submission software – because that’s not real SEO. You will be investing in analytic products, APIs, report-building and a workflow system that is required to keep track of your white-hat SEO activities. You SEO reseller will have this already and can fold you right into their program.
If you are checking out the SEO reseller space, it may be a natural question to wonder why you would want to resell an SEO product from another company in the first place. I mean, don’t you keep more profit if you just do the search engine optimization work yourself? Well – Yes and no. Here is the breakdown.
It may seem attractive to do all of your client’s search engine optimization work in-house at first. The profit margins are certainly higher because you are not paying a percentage of the profit to the SEO reseller organization. But there are a couple of very serious drawbacks to this approach. Here they are:
1) Your Search Engine Optimization Product Is Not Good: I don’t mean to be blunt, but if you are just starting out in SEO, then what you are doing will not measure up to a well-run, tried-and-true, tested search engine optimization program at a reputable SEO reseller. Seriously. I know you probably think you know some tricks – but get real. These folks have been around the search engine block a few times. They have probably optimized and ranked thousands of terms. They know the keyword spaces for hundreds of industries. And they know what links work, what tactics Google prefers, and what to stay away from. If you just ran out to Barnes and Nobel and bought “SEO For Dummies” and think you can build a real business based on those recommendations, you are wrong.
2) Your Approach Will Not Scale: Let’s say I am actually wrong on #1, and what you do is actually BETTER than what you would get from the SEO reseller program you are thinking of joining. Okay. I’m open to that. And for a few of you reading this, that may be true. Perhaps you really do bring greater care and focus to your search engine optimization. Perhaps you have found a couple great secret linking places. Fine. I am willing to concede that point for a few of you. But now try to scale those activities up from the one or two clients you current have (or your own websites) to several hundred clients. Yes – This one is a killer. As you look in to the future and you see a thriving SEO business that brings you great free cash-flow, you will undoubtedly see many, many clients in your portfolio. This is where many small-shop approaches to SEO break down, and where – again – the SEO reseller strategy really shows promise. They have figured out the scale issue. And don’t underestimate this.
In summary – You know my preference is that new players in the search engine optimization space consider reselling SEO before they try to build a quality product themselves. There is always time to bring this activity back in-house later. But if you fail to sell, or build an inferior product, you may not recover.