Archive for January 9, 2013
Search engines are the primary method for any internet user to find a product, service, or any information that they need. However, the large majority of these internet users rarely click on the sponsored search results that turn up. An SEO company will help you acquire and maintain a solid presence in the results from search engines, which is increasingly important for any retail and service providers. Such companies report that almost half of their customers come from search engines, and it is purported that more than half of the money spent in the retail sector will be influenced by online marketing by the year 2016.
Stores that do not have websites or an internet presence are challenged more and more by online sales because of the increased connectivity from mobile devices and social media. While social media can be an effective way to increase your brand recognition or spread your name, only about one third of the feedback they receive through social media gets a response. Because of this, utilizing search engine optimization to increase your visibility on search engines is more effective than social media marketing.
Sponsored results on search engines and banner ads on various websites rarely get your business any new customers or notice, as they are often ignored or simply serve to beleaguer internet users. Finding a quality SEO company or SEO reseller may be difficult because the Internet is swarming with them, but the best seo reseller or SEO company can and will provide quality content rich pieces that provide information relevant to your industry while highlighting your business’ inherent strengths and positive attributes. Becoming an SEO reseller can also bring your company more business, as this type of service is becoming increasingly necessary in a technological world. Search engines are becoming the basis for people’s business and personal decisions.